We make sure the world knows it.
You are solving environmental, climate, sustainability, and energy problems. You are replacing helplessness with hope. Ironically, that’s not enough. You have to compete for donors, volunteers and customers. SkyWaterEarth is a unique consultancy that supercharges your organization’s strategies and communications with expert guidance and proven processes. There’s never been a better time to join forces. (Just read today’s headlines.) Together, we’ll affect mind- and earth-changing outcomes.
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Better strategy + attraction = better results.
All CEO’s and directors have the responsibility of improving their company’s profit margin. If you work for a non-profit, you have the double-duty of raising funds and promoting your mission. SkyWaterEarth will help you deliver the right message to the right people at the right time, starting with your colleagues and volunteers, and then to the world at large. Learn how to attract the right followers as if the world depended on it. Because it does.
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We are all connected.
Lead strategist, Hobart Stocking is an environmentalist, writer and entrepreneur who believes we
cannot save the world without savoring the world. When he’s not helping organizations grow and
achieve their missions, he’s sailing the Atlantic, climbing Mount Kenya or hiking across the Grand
Canyon. Hobie has 24 years of marketing experience and is happy to regale you with case studies
should you wish to join him on his upcoming walkabout in the deserts of the Southwest or by clicking here.
Connectivity at a higher level.
You are not alone in changing the world. There are others that share your values and can help spread
your message. SkyWaterEarth believes changing the world is a collective challenge and relies on our
interdependence. That’s why we’re developing the SkyWaterEarth Network. A group of organizations
with similar missions that can leverage each other’s experience and reach when they need to get the
word out. More details coming soon. Do you want to be notified when the network is up? Click here.
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Environmental and energy problems come in all sizes.
Fortunately, so do solutions.
SkyWaterEarth services are available in a format that meets your needs and budget.
Custom Consultancy is our most comprehensive offering. A typical duration is 30-45 days.
Workshops are a 1/2-day deep dive on how to bring power to your brand and messaging platform.
Speeches are typically one hour and packed with entertaining advice you, your team and your members
can use now to help drive your mission. Find a list of recent topics here.
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In order to save the world, we must also savor the world.*
2018 New Years Resolutions for Climate Messaging
Last year was rough year for the climate and the environment. Part of this is due to our messaging. Now is a time to reflect and recharge. What if we could be more effective in our communications? Imagine more members and volunteers. Easier fund-raising. More victories with legislation. I [...]
A Good Day – Waters of the West
On Friday, my neighbor Kerry was packing her old Subaru. She and her husband were getting a divorce. Selling the place. I went out to say goodbye. There’s always a little bit of awkwardness when discussing divorce. What do you say? Congratulations? Lucky, no kids? She said she was [...]
A Good Day – Sandhill Cranes
A blinding blue sky arcs the vault above me. I am tethered to the earth by my imagination of gravity and a mass of billion year-old anorthosite forming the Sawtooth mountains. Glaciers have tried to erase these mountains and left them old and rounded like me. A cool high [...]
Environmental Messaging: Fear and Apathy
I have a number of friends and family members who know I work for climate justice and to save the Earth from climate change. Externally, there is plenty to be afraid of from these changes. The climate crisis is happening now and not in some distant future. So why [...]
Environmental Messaging: We Can’t Convert Conservatives on Climate
I apologize.* I was wrong. I believed there was a way to have a conversation with conservatives about the environment and the climate crisis. I’ve criticized some of my friends and colleagues for arguing the facts against climate denial, (see Climate Change is Real, So What?) which re-enforces the [...]
The Creatures Among Us- Squirrel Nuts
A couple of my grandsons are at the age where the word “nuts” makes them giggle. I show them a road-killed squirrel as a subtle message to look when they cross the street. “Are those his ‘nuts’?” they laugh. The problem with squirrels is the other kind of nuts. [...]
The Creatures Among Us – Bandits
I grab the cute raccoon pup by the scruff of the neck and think I’m about to drop him into a pillow case. The pup has a different idea. He turns inside his skin and begins to rip my arm to shreds while shrieking with ear-splitting screams. At the [...]
The Creatures Among Us – Silent Wings
As an earthwalker, I am simply passing through the world. I am fascinated by each step. Watching and observing, the world and nature. Chaos and quiet, light and dark. To me the rhythm of the world is a meditation in itself. Last night I listened to an opera: two [...]
A Climate Champion’s Guide to Surviving Thanksgiving
Thanksgiving is just around the corner. The cynic in me says that besides sharing our gratitude, it’s also the national holiday when we celebrate family dysfunction. This is especially true for those of us concerned about the environment, climate, and the earth. Our national discourse has been reduced along [...]
The Path Forward
On January 5th, before the inauguration, I wrote about this administration's short-sited energy policy in my post, Trump to Allow China to Destroy US Manufacturing Again Under His Energy Policy. Now almost ten months later, Trump is proving he will be successful in destroying our opportunities. The following video is [...]
Environmental Messaging – Enbridge Line 3 False Choices
As big as Keystone XL and DAPL, do we need another pipeline from the world’s dirtiest source of oil? I sat through most of the testimony in the public hearings on Enbridge’s request for a “Certificate of Need” for their Line 3 oil pipeline replacement in northern Minnesota. Arguments [...]
Return to Standing Rock – A Personal Journey – Part II
The following post is Part 2 of a 3 part series. The events occurred in August, September and October of 2016 and are being published now as all charges against me in the DAPL water protection recently have been dropped. These post are longer in length because I believe the [...]
Dakota Access Pipeline – A Personal Journey – Part 1
The following post is Part 1 of a 3 part series. The events occurred in August, September and October of 2016 and are being published now as all charges against me in the DAPL water protection recently have been dropped. These post are longer in length because I believe the [...]
Standing Rock – Black Smoke – A Personal Journey – Part III
Black smoke. Armored vehicles. Pepper spray. 300 helmeted police in riot gear. Helicopters. Nightsticks. Snipers. Bean bags. Rubber bullets. Sound cannons. Cell phone jamming. Drums. Sage. Prayers. 300 unarmed peaceful water protectors. Tobacco. Tribal elders. Song. Blockade. Crossing Minnesota, I don’t yet realize what I am driving into. The [...]
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CONTACT SkyWaterEarth
L. Hobart Stocking
Founder and Chief Provocateur
hobart@skywaterearth.com
651-357-0110 (Cell 24×7)