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Focus on Differences Between the Pandemic and the Climate Crisis

2020-04-13T17:16:20+00:00April 13th, 2020|Actions You Can Take, Climate Communications, Climate Strategy, Environmental Messaging|

Remember when some kid told you that tennis balls had poison gas in them, and if you cut them open you would die? This became a widespread belief, or credo among my childhood friends. A credo may have some elements of truth, or sound true, or it can be [...]

Do You Know How To Use the “Contagious” Quality of Values and Stories?

2020-03-15T19:22:46+00:00March 15th, 2020|Actions You Can Take, Climate Change, Climate Communications|

If you are reading this, chances are you’re a climate communicator. You may also be frustrated with the progress we’ve made over the last 30 years. The communication techniques of dull fact-based presentations, or the abject fear we’ve painted haven’t worked, and won’t work simply by doubling down. So [...]

Corona Virus and Climate – Walls Won’t Help

2020-03-04T18:09:09+00:00March 4th, 2020|Actions You Can Take, Climate Communications, Environmental Messaging, Reasons for Acting, Renewable Energy|

I am struck by the similarities of the Corona Virus and the Climate Crisis. They are both equal opportunity threats to our way of life. The COVID-19 virus will not be stopped by walls, and neither will the impact of climate. Yet there is a common path forward. In [...]

My 2020 Climate Resolution… A Drastic Step?

2020-01-03T19:32:41+00:00January 3rd, 2020|Actions You Can Take, Climate Change Denial and Misinformation, Reasons for Acting|

I’ve been thinking about this for a while. I’m not a New Year’s Resolution type of person. For me, if I want to make a change, I usually just do it. Sometimes it takes a while. A couple of attempts. Changes can be really hard for any of us, [...]

What Is the Single Question I Get Asked Most About the Climate?

2019-12-17T03:15:44+00:00December 14th, 2019|Actions You Can Take, Climate Communications, Reasons for Acting|

It usually happens after every talk I’ve given around the country. The talk is over and a few people are gathered up front to make 1:1 comments or ask a question. A person waits politely for other conversations to finish. Their question usually begins with a qualification such as, [...]

Do Meaningless Words Come Out of Your Mouth Regarding Climate?

2023-01-22T17:18:08+00:00June 30th, 2019|Actions You Can Take, Climate Change, Environmental Messaging|

If I hear someone say that the climate is an existential crisis one more time, I am going to puke. I don’t much like the word environment either. It has four syllables. Think about how I feel about the word environmentalist. It has six! OK, this is a bit [...]

Fear Versus Urgency in Climate Communications

2019-05-20T15:48:13+00:00May 20th, 2019|Actions You Can Take, Environmental Messaging|

The real debate around the climate crisis is not whether it’s happening, but how to get people to act. So the most important question for climate communicators is how do we create urgency and action without creating paralyzing fear or apathy. One side, catalyzed by David Wallace-Wells article in [...]

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