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Climate Communications and the Apocalypse – Should We Blow Them Up?

2020-01-08T21:56:40+00:00January 4th, 2020|Climate Communications|

I have a friend that says that in order to change the presidency in America, we need to have a stock market crash. I know others, who claim to be environmentalists, that are secretly glad that Australia and California are burning to ash and hope for more disaster. Or [...]

“Americans like Green New Deal’s goals, but they reject paying trillions to reach them.”

2019-12-04T16:12:31+00:00December 3rd, 2019|Climate Change Denial and Misinformation, Climate Communications, Environmental Messaging, Green New Deal|

Really? This is a recent headline from a joint Washington Post and Kaiser Family Foundation survey. Both are reputable organizations. Yet part of the conclusion is misleading and based on a biased question from fossil fuel talking points. The takeaway from this headline seems to be that climate action [...]

Getting Ready for the Next Climate Frame

2019-09-10T22:08:59+00:00September 10th, 2019|Climate Change Denial and Misinformation, Climate Communications|

What if the climate movement could anticipate the next move by the fossil fuel industry and their climate denying deceivers? What if we could get ahead of it, and perhaps create a move of our own? For the past three years the climate movement has been particularly focused on [...]

Fear Versus Urgency in Climate Communications

2019-05-20T15:48:13+00:00May 20th, 2019|Actions You Can Take, Environmental Messaging|

The real debate around the climate crisis is not whether it’s happening, but how to get people to act. So the most important question for climate communicators is how do we create urgency and action without creating paralyzing fear or apathy. One side, catalyzed by David Wallace-Wells article in [...]

Environmental Messaging: Are Your Messages Hitting These Five Walls?

2018-01-20T04:33:59+00:00January 20th, 2018|Climate politics, Environmental Messaging|

We can be much more successful in getting people to act on the environment if we use better messaging. So much of our messaging is based on facts, doom and gloom, reacting to the frames put out by deniers, or trying to counter actions by the current administration. The [...]

Environmental Messaging: The Balance of Fear, Hope, and Action

2017-08-22T03:29:11+00:00August 22nd, 2017|Environmental Messaging, Reasons for Acting|

We are all going to die. That’s a fact. All of us also need to lose ten pounds, exercise five times a week, quit smoking and stop listening to identity politics media. As humans, we are one of the few species that can project and imagine the future. And [...]